Episode 120

Marketing Your Genius: A Client Success Story with Meredith Ferguson

Published on: 23rd August, 2022

I love helping female solopreneurs find their genius, so they can create a satisfying and sustainable business doing what they do best. Today’s guest is client Meredith Ferguson, who decided to work with me because she had two fledging businesses and neither of them was profitable.  She had a lot of natural talent but no systems and no boundaries.  She wanted a legitimate business but was literally giving her work away and because she wasn’t taking herself seriously as a business owner, no one else did either. 

We worked together for several months in my 1:1 coaching program, and one of the first things we did was to set her Pilates business on auto-pilot so she would focus on her website design business.  Then, it was time to get busy creating boundaries, eliminating bartering, and being a beck-and-call-girl for everyone who needed help with their website but wasn’t paying for it.  Getting rid of the “freeples” (people who want what you’ve got and expect to get it for nothing) and learning to value her time and skill were some of Meredith’s biggest Boss Up moves during our work together.  

Highlights of this convo:

  • Dealing with imposter syndrome because you don’t have “credentials”
  • Discovering her superpower and seeing its value in the eyes of others 
  • Owning up to her part in being taken advantage of by others 
  • Networking to market your services when you have social anxiety 
  • Giving yourself grace when things interrupt your business momentum 

Mic Drop Moment:  “I always heard that you teach people how to treat you but I didn’t get it until now.  If you don’t communicate your boundaries, you can’t expect people to know what they are.”  Meredith Ferguson 

Want your website to do more for your business than just sit there? Here’s how to connect with Meredith Ferguson:

Website:  https://www.chessiemarketing.com/

Free Website review: https://bit.ly/3zZu0mL

Mention promo code DRIVEN and get 25% off all website services through 2022

IG https://www.instagram.com/chessiemarketing/

FB https://www.facebook.com/chessiemarketing/

Meredith knew she had problems with distractability before hiring me but most of us just know we aren’t making progress without being clear about why. There are six common struggles that may be holding you back. Take my quiz and find out which one is yours, and what to do about it! 

What’s Holding You Back?

https://bit.ly/obstaclesquiz

Boss Up Breakthrough, my small group coaching program is coming soon! 

Want to add yourself to the waitlist to find out more?  There is no obligation, but if you want to get more information, you gotta be on the list, so click here: 

Group Coaching Waitlist


The Driven Woman Facebook Group:https://www.facebook.com/groups/thedrivenwoman/

Instagram: https://www.instagram.com/coachdiannwingert/ 


Before you bounce, don’t forget to leave a review of The Driven Woman Podcast, I’d love to read it on a future episode!    

Apple: https://apple.co/2BZDFzc

Android: https://www.podchaser.com/podcasts/the-driven-woman-1194485

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About the Podcast

ADHD-ish
For Business Owners with Busy Brains
ADHD-ish is THE podcast for business owners who are driven and distracted, whether you have an “official” ADHD diagnosis or not. If you identify as an entrepreneur, small business owner, creative, independent professional, or freelancer, and you color outside the lines and think outside the box, this podcast is for you.

People with ADHD traits are far more likely to start a business because we love novelty and autonomy. But running a business can be lonely and exhausting. Having so many brilliant ideas means dozens of projects you’ve started and offers you’ve brainstormed, but few you’ve actually launched. Choosing what to say "yes" to and what to "catch and release" is even harder. This is exactly why I created ADHD-ish.

Each episode offers practical strategies, personal stories, and expert insights to help you harness your active mind and turn potential distractions into business success. From productivity tools to mindset shifts, you’ll learn how to do business your way by
embracing your neurodivergent edge and turning your passion and purpose into profit.

If we haven't met, I'm your host, Diann Wingert, a psychotherapist-turned-business coach and serial business owner, who struggled for years with cookie-cutter advice meant for “normies” and superficial ADHD hacks that didn’t go the distance. In ADHD-ish, I’m sharing the best of what I’ve learned from running my businesses and working with coaching clients who are like-minded and like-brained.

Note: ADHD-ish does have an explicit rating, not because of an abundance of “F-bombs” but because I embrace creative self-expression for my guests and myself. So, grab those headphones if you have littles around, and don’t forget to hit Follow/Subscribe so you don’t miss a single episode.