Episode 46

Toxic Entrepreneurship with Casey Jourdan

Published on: 23rd March, 2021

I am excited to share today’s guest, Casey Jourdan with you.  Casey is a business strategist and mentor who works with early-stage, primarily female entrepreneurs. 

Casey rejected the traditional life of the 9-5 so-called secure career path with benefits.  This is not just because of the effects of the impact to her brain from having been blown up in Iraq while she was serving in the military, but also as a result of some residual PTSD, but because of her feelings about how entrepreneurship is being promoted on the internet, in particular, something she calls Toxic Entrepreneurship.

Casey helps her clients craft the entrepreneurial lifestyle that meets their needs, takes their strengths and limitations into account, and suits the life they actually have, not the one the bro marketers are trying to sell them.  Check out her website, follow her on IG and listen to her podcast, Steady She Grows.

Mentioned in this interview:  

Article about gender and confidence:  http://bit.ly/3s6skm4

Course Casey is taking: https://www.kellydiels.com/culturemaker/

This week’s podcast review, from Ashlee Braxton, life coach and host of The Happy Choice Podcast, writes: She's Wonder Woman!  Diann just gets it. Her podcast always teaches you something and has you wanting more. Truly a wonder woman.  

Don’t forget to leave your own review of The Driven Woman Podcast, so I can read it on a future episode!    

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Android: https://www.podchaser.com/podcasts/the-driven-woman-119448

Want to help me know exactly what content to feature?

Click here to take this poll  “What’s Holding You Back?”  I’m working on a brand new series on mindset blocks.  Tell me yours so I can create the perfect episodes for you! 

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Are you ready to take things to the next level and work With Diann? 

Are you ready to invest in making 2021 the year you get back into momentum & move the needle?  Click here to schedule a free 30-minute consultation with Diann to see if her signature 12-week private coaching program is right for you.  Create an ADHD-friendly business and life! https://calendly.com/diannwingert/free-consultation

Connect with Diann Online: 

The Driven Woman Facebook Group: https://www.facebook.com/groups/thedrivenwoman/

Instagram: https://www.instagram.com/coachdiannwingert/ 

LinkedIn:   https://www.linkedin.com/in/diannwingertcoaching/ 

Facebook:  https://www.facebook.com/diannwingertcoaching/ 

Connect with Casey Jourdan: 

Website: https://www.caseyjourdan.com/

IG: https://www.instagram.com/casey.jourdan/

Podcast: https://steadyshegrows.podbean.com/


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Our edge as entrepreneurs comes from spotting trends and launching fresh ideas. The problem? Most of us have a graveyard of half-baked projects, forgotten launches, half-written newsletters, and more orphaned tech tools than we care to admit. Let's face it: innovation is our ADHD advantage, but execution moves the...
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About the Podcast

ADHD-ish™
ADHD Business Strategy for Business Owners with Busy Brains
Running a business with ADHD isn't hard because you're distracted. It's hard because most business advice wasn't built for your brain.

Many entrepreneurs with ADHD try to solve business challenges with more productivity hacks, stricter routines, or systems they can never quite sustain. Others keep chasing new ideas, opportunities, and strategies, hoping the next one will finally make everything click.

The result? More cognitive load, more unfinished projects, more decision fatigue, and often more burnout.

ADHD-ish™ is the podcast about ADHD business strategy for business owners with ADHD who want to grow a successful company without forcing themselves to think, work, or lead like everyone else.

Each episode explores the real-world challenges of running a business with ADHD, including ADHD business growth, delegation and accountability, decision-making, executive function in business, burnout prevention, leadership, and building business systems that actually work for your brain. You'll hear practical strategies, honest conversations, personal stories, and expert insights designed to help you make better decisions, follow through on what matters most, and create sustainable success.

I'm Diann Wingert. As a business coach, former psychotherapist, serial entrepreneur, and the creator of ADHD-ish™, I've spent years helping entrepreneurs and business owners with ADHD stop fighting their brains and start building businesses that work with them.

Whether you're an ADHD entrepreneur, an ADHD small business owner, or a founder trying to scale a business while managing the realities of ADHD, this show will help you lead more effectively, grow more intentionally, and build a business that's designed for the way you think.