Episode 86

Ethical Sales Strategies: Boosting Revenue Without the Sleaze

Published on: 28th December, 2021

I am excited to introduce you to today’s guest on The Driven Woman; fellow podcaster, non-sleazy sales consultant, and all-around genius-for-brains, my biz buddy, Annie P Ruggles.  We met online, hit it off automagically because of our mutual interest in the intersection of feminism, mental health, and entrepreneurship.  Annie is a magician in helping female entrepreneurs, coaches, consultants, and service business owners be more successful on their own terms by teaching them how to sell with integrity.  

If you have ever struggled to ask for the business, ask for the money, or raise your prices, you are definitely going to want to listen to this one.  Anniepreneur is an open book when it comes to talking about mental health, being an empath, and the fact that being self-employed is an amazing lifestyle, but it’s also just plain hard.  Most women have a hard time asking for what they want, need, and deserve and I love talking with other coaches and consultants who are as committed as I am to helping other women get paid. 

This episode is a bit more conversational because Annie and I have an ongoing friendship and have even shared a room at the recent She Podcasts Live conference for female and nonbinary podcasters.  She is super smart, very generous with her expertise and her network, and is truly one of the most original and brilliant people I know. We cover a lot of territory, and you definitely want to listen for these mic drop moments:

  • Overdelivering is not a victimless crime.
  • Assholes don’t get imposter syndrome. 
  • The difference between affordable and accessible. 
  • And, the juicy topic of #ambitionshaming 

 

So, I bet you can’t wait to know more about today’s fabulous guest, and my “conference wife”  Annie P Ruggles, am I right?  Well, let me count the ways….. 

Her FREE sleaze-free selling mini-masterclass  (how’s that for a no-brainer?) 

Her membership program: The Non Sleazy Sales Academy  

Her binge-worthy podcast Too Legitimate to Quit  

Be sure to follow her on IG:  https://www.instagram.com/anniepreneur/

 

And, here’s are a couple of ways to connect with Diann: 

Instagram: https://bit.ly/DWC-Instagram

 

Have you been thinking about working with Diann “soon?”

If getting back into momentum & moving the needle in your business is how you want to start your 2022,  Click here to schedule a free 30-minute consultation to see if her signature 12-week 1:1 coaching program is right for you. https://bit.ly/calendly-free-consultation

 

If you are loving our free content and want to say ‘thanks,” don’t forget to leave a review of The Driven Woman Podcast, I’d love to read it on a future episode!    

Apple: https://apple.co/2BZDFzc

Android: https://bit.ly/TDWE-podchaser

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Our edge as entrepreneurs comes from spotting trends and launching fresh ideas. The problem? Most of us have a graveyard of half-baked projects, forgotten launches, half-written newsletters, and more orphaned tech tools than we care to admit. Let's face it: innovation is our ADHD advantage, but execution moves the...
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About the Podcast

ADHD-ish
For Business Owners with Busy Brains
ADHD-ish is THE podcast for business owners who are driven and distracted, whether you have an “official” ADHD diagnosis or not. If you identify as an entrepreneur, small business owner, creative, independent professional, or freelancer, and you color outside the lines and think outside the box, this podcast is for you.

People with ADHD traits are far more likely to start a business because we love novelty and autonomy. But running a business can be lonely and exhausting. Having so many brilliant ideas means dozens of projects you’ve started and offers you’ve brainstormed, but few you’ve actually launched. Choosing what to say "yes" to and what to "catch and release" is even harder. This is exactly why I created ADHD-ish.

Each episode offers practical strategies, personal stories, and expert insights to help you harness your active mind and turn potential distractions into business success. From productivity tools to mindset shifts, you’ll learn how to do business your way by
embracing your neurodivergent edge and turning your passion and purpose into profit.

If we haven't met, I'm your host, Diann Wingert, a psychotherapist-turned-business coach and serial business owner, who struggled for years with cookie-cutter advice meant for “normies” and superficial ADHD hacks that didn’t go the distance. In ADHD-ish, I’m sharing the best of what I’ve learned from running my businesses and working with coaching clients who are like-minded and like-brained.

Note: ADHD-ish does have an explicit rating, not because of an abundance of “F-bombs” but because I embrace creative self-expression for my guests and myself. So, grab those headphones if you have littles around, and don’t forget to hit Follow/Subscribe so you don’t miss a single episode.